вторник, 22 декабря 2015 г.

Anheuser-Busch Buys Breckenridge Brewery, Third Craft Brewer In One Weekbo

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  • breckenridgeAs if the pending $107 billion merger with SABMiller wasn’t enough of a portfolio boost for Anheuser-Busch InBev, the beer giant has purchased not one, but three craft brewers in the last week. The company’s most recent holiday gift for itself is Breckenridge Brewing of Colorado.

    AB InBev announced on Tuesday that it had reached an undisclosed deal to add Breckenridge Brewery to “The High End,” the company’s name for tis unit of craft and import brands.

    Breckenridge Brewery is a larger craft brewer, selling approximately 70,000 barrels of beer in 35 states this year.

    Based in the Denver area, the brewery recently opened a new facility and restaurant. Breckenridge says it will continue to make its own beer, including Vanilla Porter, Agave Wheat, seasonal specialties, and barrel-aged beers.

    Breckenridge Brewery joins other new craft brands such as Goose Island, Blue Point, and Elysian.

    In just the last week, AB InBev has purchased U.K.- based Camden Town Brewery and Arizona-based Four Peaks Brewing. The specifics of those deals were not revealed.

    [via Fortune]




by Ashlee Kieler
via Consumerist

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